1406 - Data too long for column 'last_page_url' at row 1

insert into whos_online (customer_id, full_name, session_id, ip_address, time_entry, time_last_click, last_page_url) values ('0', 'Guest', 'f4ed14c9840eda85db0626f23c9a530c', '54.167.242.107', '1498689563', '1498689563', '/products_based_money.php?type_search=outstanding&osCsid=1d8f7f0e53588648b48adf78140818e9&show=new')

[ERROR BASE DATOS]