1406 - Data too long for column 'last_page_url' at row 1

insert into whos_online (customer_id, full_name, session_id, ip_address, time_entry, time_last_click, last_page_url) values ('0', 'Guest', '01090689fd78df5fbda0aa3bb3a3eb27', '54.144.14.128', '1498281637', '1498281637', '/product_info.php?products_id=211543&osCsid=741b2ee52fe9b4c1233843220d770d5e')

[ERROR BASE DATOS]